"The relevance of digitization in the real estate industryincreases massivly.
The fact that the digitization strategy has long since found its way into the real estate industry should no longer surprise anyone, and yet it is often noticeable how undifferentiated the topic of digitization is treated. While some are talking about scanned and therefore digitized documents, others have complex process implementations of pioneering technologies such as "blockchain" or "artificial intelligence" in mind when it comes to digitization. Both can definitely be described as digitization, but it cannot be viewed as comparable or equivalent. This article is about being able to grasp the term digitization better and to know the two main reasons why digitization is important in the real estate industry." - Christoph Schmidt (Drees & Sommer)