This session proposes an academic debate on pressing issues that should be considered in research on PropTech, such as: ▶️ why is it important to categorize PropTech? ▶️ what are the main similarities and differences when you compare high VS low-density PropTech countries? ▶️ what is the role of the technologies booming in Proptech companies and where are we headed to? ▶️ how can we assess the extent to which PropTech is impacting the real estate sector but also the economy more in general - given that the construction and built environment sector is traditionally one of the engines of the economy? A comparison between Finland (high-density PropTech country) and Italy (low-density PropTech country) will spark reasoning about the above-mentioned issues and open up further questions.